Tuesday, 18 March 2014

Tiger Print Competition Brief

In the studio, Daisy mentioned this competition to somebody else, but I instantly thought of a pattern that I could do, and so I checked the brief and I think that it will work.

The Brief
http://designcompetition.tigerprint.uk.com/page/CONTESTS/contest/BlackandWhitePattern2014
As a stark contrast to last month’s colour competition, we’ve decided to run the popular Black & White pattern competition.
This month we want you to focus on black and white surface pattern. We would like you to design a surface pattern for a male or female recipient that could be used across a range of our everyday products including:
Gift bags, wrapping paper, stationery products or greeting cards.
The brief is open, so get back to basics and think about how the pattern is generated. Explore different techniques and formats, and really experiment with the elements that make up your pattern. Think about how different lines, marks and patterns can be created and applied. Look at fashion and homeware trends for inspiration.
Deliverables
We would like your design in black and white, anything with colour will not be accepted.
Your design could be a repeat pattern or a placement print. You may choose to use your favourite method of working or a combination of mediums such as:
  • Hand drawn/mark making
  • Digital artwork
  • Collage/embellishments i.e. embroidery etc.
  • Photographic elements
Be Commercial:
As always, we’d like you to keep the Marks and Spencer customer in mind. The final design must have a commercial feel that will appeal to men & women. Our everyday range is on display now, so why not pop in to your local store or go online and take a look at what we currently do. 
Examples:
We've included a few examples of our previous designs to show what we do.
In addition, check out the Tigerprint Competition blog and Facebook pageto see the latest entries and find out about competition updates.
What to submit:
For this competition please submit either a square 500 x 500 pixel jpeg or 500 x 700 pixel rectangle jpeg at 72 DPI (whichever suits your design best).
Each entrant may submit a maximum of five designs each.
Please submit your entries from 4th March 2014 to 31st March 2014 using the 'Enter Now' button below.
Don’t forget, to retain your original artwork at a resolution of at least 300 DPI,  in case your design is selected as the winner.

Deadline: 31st March


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