St George's Crypt: Meeting 3: Ideas

4/2/15

Before the meeting I had drawn some initial sketches of how I thought the book could look and be formatted, I just went for different ideas not thinking about the cost of production or difficulties. 

I answered the questions first, which would help me to think about where I was coming from on this project and what I would and could contribute.

Questions:

1)  What subject area do you want to specialise in (see the other notes about subject areas) ? eg patnerships, clients, staff, volunteers, society/community etc

2)  What is the overlying message you want to communicate?

3)  How does your creative underpin the message you want to communicate?

4)  How else/and where else might we use this creative in the book, or elsewhere when promoting thje crypt?

Answers:

1.     Book and print design- other promotional materials if possible
2.     Change your perceptions, and increase awareness of the crypts services
3.     The book can contain formats that will 'change your perspective' print finishes and layout may also do this. Additional print collateral for other events. Colour and type.
4.     Promotional print collateral and digital (will need more support with) -infographics? a way of donating differently?

These ideas below are ideas for the whole publication and the page formats how they mights work and 'change your perspective' I thought about lots of different ways the book could work and different print finishes- achievable in reality or not.

I went onto some further exploration of how the publication could be expanded, or how ideas that have been mentioned could be highlighted. 

I really liked the idea of a plastic box that people would put in their thing to give up for the week and write this pledge on the item and then donate the money in a separate box.

At the meeting we went round and discussed the questions and I thought that most would have ideas but I was the only one who had drawn something out and I think that it would of been more beneficial if people had brought in things that they had in mind sketches or places of inspiration. 

Martell Baines wrote some very interesting notes and sent them on to all of us which I think really outlines everyones stance in this project. 

Following on from this meeting Ed, Sharon, Chris, Andrew etc are having a meeting the next day to discuss who will be doing which jobs and what else needs to be covered that hasn't been already.